Join industry pioneers from Grid Dynamics, Google Cloud, and commercetools—all members of the MACH Alliance—to gain an insider’s perspective on leveraging the power of composable architecture and generative AI. This invitation-only workshop, tailored for B2B and B2C commerce VPs, directors, and leaders, will share best practices and problem-solving strategies to deliver hyper-personalized, deeply engaging customer interactions that set your brand apart.
Unleash the Future: Composable CX + GenAI
In this intimate and moderated event, industry leaders will explore:
Redefine Customer Experience
Discover how MACH architecture transforms customer engagement with flexible, personalized experiences.
Master API Power
Learn to harness 300+ commercetools APIs for unique, best-of-breed commerce solutions.
Generative vs. Predictive AI
Understand the distinct roles of GenAI and predictive AI in crafting consistent, multichannel brand voices.
Innovate with GenAI
Explore best practices for using GenAI to enhance personalization while navigating privacy and compliance.
Speakers
Agenda
Opening Remarks
- Sabina Joseph, Managing Director-Product Acceleration, Migrations and Modernizations-Partner Programs @ Google Cloud
- Vasily Sizov, Senior Vice President, Head of Americas @Grid Dynamics
Panel Discussion: Unlocking the Power of Composable Architecture & AI in CX
- Rajeev Perera, Enterprise Sales Leader, Google Cloud
- Kelly Goetsch, Chief Strategy Officer @commercetools
- Jayme Reynolds, Director of Digital Commerce Partnerships @Grid Dynamics
- Moderator Will Diaz, Global Alliance Director
Spotlight Session: The Future of Customer Experience & Composable Innovations
Vladimir Kondraschenko, Principal Architect @Grid Dynamics
Interactive Q&A: Addressing Your CX and AI Questions
Moderator & Speakers
Closing Remarks & Key Takeaways
Moderator Will Diaz, Global Alliance Director
Networking Happy Hour: Connect & Collaborate
Why attend?
- Engage in thought-provoking discussions with a select group of industry leaders and gain actionable insights you won’t find anywhere else
- Master the art and science of composable CX: Discover how to strategically leverage composable components to rapidly adapt to evolving customer needs and innovate at the speed of change
- Learn how commercetools’ multi-tenant SaaS platform allows you to enjoy cost-effective, scalable services with greater control
- Harness the disruptive potential of generative AI to supercharge your content creation, personalization, and brand consistency across touchpoints
- See the future of CX through real-world case studies, best practices, and bold predictions from those shaping the industry’s trajectory
- Build valuable connections with fellow executives at the vanguard of CX innovation, in a luxurious setting complete with gourmet refreshments
This is an unparalleled opportunity to position yourself and your organization at the cutting edge of the experience economy. Attendance is highly selective to foster meaningful dialogue and collaboration.
Secure your spot now at this can’t-miss event for visionary executives. Register today to start redefining the future of CX for your brand.