Vertex AI Search for Commerce
Grid Dynamics and Google Cloud have partnered to deliver a transformative search solution combining Google’s Vertex AI Search for Commerce with Grid Dynamics’ 14 years of search expertise and proprietary Merchandising Experience Platform (MXP) accelerator.
The solution delivers impressive results: double-digit improvements in search KPIs, average 6% uplift in conversion rates (up to 25-30% depending on baseline), and enhanced customer engagement. Major retailers like Adorama, Michaels, and Nordstrom have successfully implemented this solution.
Features include Google-quality search algorithms reducing lost revenue from poor search results, Query Expansion generating alternative search terms based on context, revenue optimization through intelligent product ranking, dynamic facets and filters, and AI-powered recommendations trainable for specific business goals like Revenue per Session or Click-Through Rate.
