Get the Case Study
Next best action analytics for enhanced HCP commercial engagement for a Fortune 500 pharma company
Discover how we improved a Fortune 500 Pharma company’s email click rate by 50% with a custom Next Best Action recommendations engine. Along the way, you’ll learn how the final repeatable, scalable NBA solution uses BigData and ML best practices to:
- Empower sales reps with customer, content, and channel sequence recommendations to maximize customer engagement and conversion;
- Decrease the number and effect of unsuccessful interactions;
- Streamline marketing analytics to save time on tracking, communication, and double-checking; and
- Enable the benefits of automation, global onboarding, and transparent scalability.
Tags
You might also like
A leading global payments technology company needed a practical way to deploy AI agents across regulated business domains without sacrificing control, transparency, or reliability. The organization partnered with Grid Dynamics to implement a production-safe agentic AI platform that standardizes how...
Discover how this Fortune 100 foodservice distributor increased average revenue per customer by 4% after modernizing its digital search and catalog systems. With over 600,000 clients and hundreds of thousands of SKUs, the company relied heavily on its e‑commerce channel but struggled with low searc...
As AI agents move from experimentation to enterprise deployment, the real opportunity lies in scaling them with reliability, observability, and governance. A Fortune 500 global manufacturer operating more than 100 plants worldwide recognized this early and set out to turn decades of distributed kno...
See how a leading omnichannel sleep retailer used an AI retail search assistant to make online discovery feel as guided as an in-store consultation. In this case study, you’ll learn how Grid Dynamics designed a triage-first discovery platform that blends fast facet search with a conversational shop...
Delivering customer service at the speed of today’s expectations is not optional anymore. See how a leading automotive retailer restructured its e-commerce search and customer support by implementing a conversational AI agent on WhatsApp and achieved response times as fast as 3 seconds, enablin...
In the telecom industry, retaining customers is a survival strategy. Rising competition, customer dissatisfaction, and delayed churn detection often leave providers reacting too late. A global telecom giant partnered with Grid Dynamics to modernize its AI churn prevention system, transforming m...
A Fortune 500 wealth management firm partnered with Grid Dynamics to boost financial advisor productivity and accelerate decisions with two connected capabilities: a financial services AI copilot for rapid knowledge discovery and an AWS‑native reporting platform for fast, trusted metrics. In plain...

