Kate Tsurkan, Author at Grid Dynamics

Smart manufacturing from the factory floor to the customer’s door

Advanced Manufacturing / By Kate Tsurkan

Manufacturers are increasingly adopting AI and predictive analytics across the manufacturing value chain to optimize production, improve supply chain management, and enhance customer experience. AI tools such as anomaly detection, predictive maintenance, and visual quality control are being used on the factory floor, while AI-powered supply chain optimization and direct-to-consumer distribution are being implemented to streamline operations and improve customer satisfaction.

Insurance customer 360: Automate, personalize, accelerate and grow customer acquisitions with AI and ML

Digital Transformation / By Kate Tsurkan

Digitization is transforming the insurance industry by allowing companies to leverage customer data for personalized experiences and improved processes. A 360-degree view of the customer, enabled by AI and machine learning, can lead to benefits such as easy access to customer data, increased customer satisfaction, and AI-driven workflows.

A digital go-to-market strategy for forward-thinking manufacturers

Digital Transformation / By Kate Tsurkan

The article discusses the shift in the manufacturing industry towards a consumer-to-manufacturer (C2M) model, where consumers can purchase products directly from manufacturers. It also highlights the importance of implementing a comprehensive digital go-to-market strategy, including adopting a composable commerce platform, using AI-powered analytics, and improving customer experience.